Diversity and Inclusion

At Yoto, we celebrate diversity. As we grow, we are keen to champion underrepresented communities. We are proud to begin to help families foster an inclusive environment and we are working hard to offer a wide and diverse library of content.

We also know that a diverse and welcoming work environment promotes innovation, leads to better decision-making and will continue to help us provide even more diverse content. 


What are we doing to offer more diverse content?
We hear you, and we’re working hard on it! We’re working with our partners right now to licence more great kids’ audio by creators from diverse backgrounds, and which feature diverse characters, stories and perspectives. 

Following your feedback, we are especially looking to add more content from creators who identify as coming from an underrepresented group, titles that include themes dealing with diversity and inclusion, together with different representations of a variety of families. And where this content isn’t available from our publishing partners, we’ll be looking to develop it ourselves as part of our Yoto Originals range.

If you are looking to build a diverse Card collection for your child, here are a few suggestions to get started:


Canta Con Sonia
Songs from the Playground
YolanDa's Band Jam

Planet Omar

The Extraordinary Lives Audio Collection

If you have any suggestions of kids’ audiobooks, music or podcasts which you’d like to hear on Yoto, please let us know. We’re always open to suggestions from our community!


Yoto Team
In addition to our content library, we are working hard to increase the diversity and inclusiveness of our Yoto team. We welcome everyone, and we highly value the perspective of new voices, beliefs and perspectives to our team. We have a passionate and engaged D&I group (which currently includes a third of the team!) and we are working to introduce ways of working that foster an environment where everyone feels heard. 

Feel like you have something to contribute? Check out our Careers, and get in touch.


Mental Health
At Yoto, we are working to create a safe space that is free of stigma, and open about mental health issues. We have trained mental health first aiders, and opportunities to keep learning and talking about mental health. 

What’s next?
An environment of diversity and inclusiveness is not built in a day. Today, we are working hard on laying the solid foundations upon which we will continue to improve our D&I work over time. We will keep listening. And learning.

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